PDF⋙ Marketing and Finance: Creating Shareholder Value by Malcolm McDonald, Brian Smith, Keith Ward

Marketing and Finance: Creating Shareholder Value by Malcolm McDonald, Brian Smith, Keith Ward

Marketing and Finance: Creating Shareholder Value by Malcolm McDonald, Brian Smith, Keith Ward PDF, ePub eBook D0wnl0ad

Written for marketing and finance directors, CEOs, and strategists, as well as MBA students, this practical book explains the principles and practice behind rigorous due diligence in marketing. It connects marketing plans and investment to the valuation of the firm and how it can contribute to increasing stakeholder value. Completely revised and updated throughout, the Second Edition features new case examples as well as a completely new first chapter containing the results of new research into risk and marketing strategies amongst Finance Directors and Chief Marketing Officers.

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PDF⋙ Measurement By Physical Educator Why & How, 5TH EDITION by David Miller

Measurement By Physical Educator Why & How, 5TH EDITION by David Miller

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Measurement By The Physical Educator : Why and How 5TH EDITION by David K. Miller. McGraw-Hill Publishing Company,2006 (

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PDF⋙ Anatomy of the Dicotyledons: Volume II: Wood Structure and Conclusion of the General Introduction by C. R. Metcalfe, L. Chalk

Anatomy of the Dicotyledons: Volume II: Wood Structure and Conclusion of the General Introduction by C. R. Metcalfe, L. Chalk

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This revised edition of Volume II of the Anatomy of the Dicotyledons completes the general introduction to plant anatomy provided by this established botanical reference work. In addition to a comprehensive discussion of wood structure and other topics (see table of contents), Volume II includes a revised version of Takhtajan's taxonomic system for the Dicotyledons, which will be used as the basis for family descriptions in future volumes.

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PDF⋙ Built From Scratch: How A Couple Of Regular Guys Grew The Home Depot From Nothin by Arthur/Andelman,Bob Marcus Bernie/Blank

Built From Scratch: How A Couple Of Regular Guys Grew The Home Depot From Nothin by Arthur/Andelman,Bob Marcus Bernie/Blank

Built From Scratch: How A Couple Of Regular Guys Grew The Home Depot From Nothin by Arthur/Andelman,Bob Marcus Bernie/Blank PDF, ePub eBook D0wnl0ad

One of the greatest entrepreneurial success stories of the past twenty yearsWhen a friend told Bernie Marcus and Arthur Blank that "you've just been hit in the ass by a golden horseshoe," they thought he was crazy. After all, both had just been fired. What the friend, Ken Langone, meant was that they now had the opportunity to create the kind of wide-open warehouse store that would help spark a consumer revolution through low prices, excellent customer service, and wide availability of products.Built from Scratch is the story of how two incredibly determined and creative people--and their associates--built a business from nothing to 761 stores and $30 billion in sales in a mere twenty years.Built from Scratch tells many colorful stories associated with The Home Depot's founding and meteoric rise; shows that a company can be a tough, growth-oriented competitor and still maintain a high sense of responsibility to the community; and provides great lessons useful to people in any business, from start-ups to the Fortune 500.Great Stories"Ming the Merciless": The inside account of the man who fired Arthur Blank and Bernie Marcus"My people don't drive Cadillacs!" How Ross Perot almost got involved with The Home Depot"Take this job and shove it!" The banker who put his career on the line to get The Home Depot the loan that enabled it to survive"Folks, I tell ya, if these Atlanta stores were any bigger, we'd be paying Alabama sales tax." Home Depot's first good ol' southern advertising campaignOpening the First Store"What the hell happened? Who screwed up the store? . . . Whatever time remained before the doors were scheduled to open for the first time, we sped around in forklifts, stomping on the brakes, scuffing up the flooring so it would once more look like a warehouse."

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PDF⋙ Democracy in America - First Edition. (A New Translation by George Lawrence) (Edited by J.P. Mayer and Max Lerner) by Alexis de Tocqueville

Democracy in America - First Edition. (A New Translation by George Lawrence) (Edited by J.P. Mayer and Max Lerner) by Alexis de Tocqueville

Democracy in America - First Edition. (A New Translation by George Lawrence) (Edited by J.P. Mayer and Max Lerner) by Alexis de Tocqueville PDF, ePub eBook D0wnl0ad

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PDF⋙ Paint Red Hot Landscapes That Sell by Mike Svob

Paint Red Hot Landscapes That Sell by Mike Svob

Paint Red Hot Landscapes That Sell by Mike Svob PDF, ePub eBook D0wnl0ad

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PDF⋙ By Lynn N. McKinnis PT OCS Fundamentals of Musculoskeletal Imaging (Contemporary Perspectives in Rehabilitation) (4th Fourth Edition) [Hardcover]

By Lynn N. McKinnis PT OCS Fundamentals of Musculoskeletal Imaging (Contemporary Perspectives in Rehabilitation) (4th Fourth Edition) [Hardcover]

By Lynn N. McKinnis PT OCS Fundamentals of Musculoskeletal Imaging (Contemporary Perspectives in Rehabilitation) (4th Fourth Edition) [Hardcover] PDF, ePub eBook D0wnl0ad

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PDF⋙ Two-Dimensional Change Detection Methods: Remote Sensing Applications (SpringerBriefs in Computer Science) by Murat Ilsever, Cem Unsalan

Two-Dimensional Change Detection Methods: Remote Sensing Applications (SpringerBriefs in Computer Science) by Murat Ilsever, Cem Unsalan

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Change detection using remotely sensed images has many applications, such as urban monitoring, land-cover change analysis, and disaster management. This work investigates two-dimensional change detection methods. The existing methods in the literature are grouped into four categories: pixel-based, transformation-based, texture analysis-based, and structure-based. In addition to testing existing methods, four new change detection methods are introduced: fuzzy logic-based, shadow detection-based, local feature-based, and bipartite graph matching-based. The latter two methods form the basis for a structural analysis of change detection. Three thresholding algorithms are compared, and their effects on the performance of change detection methods are measured. These tests on existing and novel change detection methods make use of a total of 35 panchromatic and multi-spectral Ikonos image sets. Quantitative test results and their interpretations are provided.

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PDF⋙ Englesko-Bosanski / Bosansko-Engleski Skolski Rjecnik (Bosnian Edition) by Muhamed Pasanbegovic

Englesko-Bosanski / Bosansko-Engleski Skolski Rjecnik (Bosnian Edition) by Muhamed Pasanbegovic

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ENGLESKO-BOSANSKI / BOSANSKO-ENGLESKI SKOLSKI RJECNIK ima fond od preko 20,000 rijeci i fraza.

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PDF⋙ The Design and Conduct of Meaningful Experiments Involving Human Participants: 25 Scientific Principles by R. Barker Bausell

The Design and Conduct of Meaningful Experiments Involving Human Participants: 25 Scientific Principles by R. Barker Bausell

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Designing and conducting experiments involving human participants requires a skillset different from that needed for statistically analyzing the resulting data. The Design and Conduct of Meaningful Experiments Involving Human Participants combines an introduction to scientific culture and ethical mores with specific experimental design and procedural content. Author R. Barker Bausell assumes no statistical background on the part of the reader, resulting in a highly accessible text. Clear instructions are provided on topics ranging from the selection of a societally important outcome variable to potentially efficacious interventions to the conduct of the experiment itself.

Early chapters introduce the concept of experimental design in an intuitive manner involving both hypothetical and real-life examples of how people make causal inferences. The fundamentals of formal experimentation, randomization, and the use of control groups are introduced in the same manner, followed by the presentation and explanation of common (and later, more advanced) designs. Replete with synopses of examples from the journal literature and supplemented by 25 experimental principles, this book is designed to serve as an interdisciplinary supplementary text for research-methods courses in the educational, psychological, behavioral, social, and health sciences. It also serves as an excellent primary text for methods seminar courses.


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